NEWS from Decorating Den Interiors
Contact: Ross Feltz, public relations counsel,
cell: 814-323.8526; [email protected]
Local contact: Cindy Batten, (214) 766-8868, [email protected]

Lakehouse Outfitters adds interior decorating service

Easton, Md.---- Decorating Den Interiors, North America’s leading in-home decorating service and largest home furnishings and interior design franchise company, announced that Cindy Batten, owner of Lakehouse Outfitters, has been selected to open a franchise to add an interior design and home furnishings capability to her business.

“We are very pleased to add Cindy to our interior decorating family,” said James S. Bugg, Jr., president and chief executive officer of the Easton, Md.-based company. “Cindy has excellent business experience and has a previous relationship with our company.”

“A friend was operating a Decorating Den Interiors out of studio space in our Lakehouse Outfitters store and our customers found it very beneficial,” Batten says. “When she moved back to Idaho, I decided to explore adding my own franchise to our business.”

Batten became a Decorating Den Interiors franchise owner after progressing through an extensive qualifying process and completing the company’s Professional Decorating and Sales School along with other pre-business opening training.

“I love helping customers and clients find solutions to their individual needs,” she says. I’ve found that many of my customers prefer their lake home not be a replica of their primary home. The lake lifestyle is casual, relaxed, colorful and eclectic. I love decorating lake homes and giving our customers permission to break the rules and take chances on their decor and furnishings. Decorating is something that many people are intimidated by...yet with the right prompts and guidance will end up with a home that reflects their individual personality and lifestyle.”

“Being a Decorating Den Interiors owner, I have a full-service design business with direct relationships with nearly 100 home furnishings suppliers,” she added. “I’ve known this company for many years and am excited to become part of this wonderful organization.”

Decorating Den Interiors offers furniture, case goods, accessories, lighting, floor and wall coverings, draperies and other hard and soft window treatments. “We take samples directly to the client’s home or office, provide complimentary design services, and personally see projects through to completion,” Batten explains. “Our extensive choices enable us work within a wide range of budgets and lifestyles.”

She can be contacted at (214) 766-8868 or at [email protected]. Her website is www.decdens.com/thelakehousecrew/